Showing posts with label Psychology. Show all posts
Showing posts with label Psychology. Show all posts

Wednesday, August 10, 2011

What is the psychology behind rioting

England has seen the worst of riots in recent times. Here normal ordinary law abiding citizens are turned into robbers, looters and starts to wanderlize property. In fact, there is a psychological phenomena behind it and it is called de-individuation.

According to psychologists, Three psychological concepts operate in rioting. First one is the broad concept of Fundamental attribution error. Second one is Deindividuation and it comes under fundamental attribution error. Third one derived from psychoanalytic theory and here natural aggressive drives are let loose by the context of riot.

What is Deindividuation ?


Deindividuation is a social psychological phenomena seen in certain situations. It is especially seen in mobs. Here an anonymous member of a mob will act differently than as an individual.

"In Deindividuation people’s salience of the personal identities are reduced and they acquire the identity of the group or mob. In addition, in deindividuation, there is a reduction in the sense of public accountability. These factors cause the individual to act aggressive or show unusual behavior. Two key characteristics are the group size and anonymity of the individual."

 In simple terms during a riot people tend to remove previous personal value system and merge into the value system of the mob. In addition, there is a diffusion of responsibility among the individuals. These effects are directly proportionate to the number of people in the riot and the individuals anonymity in the situation. Anonymity can be enhanced by wearing masks.

In addition, some psychologists believe riots give a perfect place to explore humans hidden motives such as aggression.

In English riots Clive Coleman of the BBC News legal team said,

"A significant number of those charged were said in court to be of previously good character and had simply been drawn in to the offending."
Normal people turned into robbers
 Courtesy - BBC

Above statement explains the power of situations in shaping our behaviors. But the England's prime minister said,

 "You will feel the full force of the law. And if you are old enough to commit these crimes, you are old enough to face the punishment." - English Prime minister

What is fundamental attribution error?

This concept of de individuation is under the another broader social psychological principle called Fundamental Attribution error.

Fundamental attribution error is "The human tendency to overestimate constitutional factors and underestimate the power of situations in shaping our behavior." For an example we may believe a person whom we know little about is not good person when he does not smile at us. 
But we ignore the fact that he may had a quarrel with his wife when we saw him or he may had an bitter argument with his boss just before we met him. We simply attaches that behavior to his character, not to the situation.
Rioting is another good example of fundamental attribution error. Examples of power of situations in shaping human behavior are numerous.  Most striking example would be the horrors we saw in Nazi Germany, where normal law abiding citizens became cold blooded killers. In fact, most of the psychological research were conducted immediately after the World War 2 to explain these evil tendencies inside us (e.g. Stanford prison experiment, Milgrams experiments on obedience).

Sources

Atkinson and Hilgard - Introduction to psychology 14e
BBC report on UK Rioting
BBC article on  UK riots: What turns people into looters







Tuesday, July 19, 2011

How to change human behavior through Cognitive dissonance theory?

Cognitive dissonance theory is a prominent social influence theory that was developed by Leon Festinger. It is used in behavioral modification such as in preventing alcohol abuse.

According to this theory, there is a drive towards cognitive consistency in humans. These cognitives are attitudes, behavior, and facts. When there is a inconsistency between two cognitions, the person experiences an internal discomfort. This makes the individual to remove that discrepancy and bring the cognitions into harmony.

For an example, we can ask a person who is abusing alcohol to join an anti alcohol public campaign. We can motivate him to do this by saying that it is not such a big deal and you can make new friends. In addition, if he is not willing to stop alcohol then we can say that he can continue drinking in other times and the participation is just a another event.

However, active participation in an anti alcohol campaign creates a cognitive dissonance in a person who abuse alcohol and it causes discomfort.

A diagram of cognitive dissonance theory  
Franzbranntwein  

Image via Wikipedia

 

Most people will remove that discomfort by changing their attitude against alcohol. which will ultimately result in stopping the alcohol taking behavior. It is because changing the line of action that is already undertaken create more discomfort and it introduces the idea that the initial judgment to participate in the event is wrong. It is usually against one’s generally favorable view of oneself.

Actually anti alcohol campaigns are not much of a help to general public. However, they are effective in controlling alcohol intake in the people who actively participating in such programs.







Saturday, June 18, 2011

Improving Memory – 3 Tips to Remember Things Better

According to the Atkinson and Hilgard's  Introduction to psychology Human memory can be divided into sensory store, short term store and long term store. To memorize things you need to optimize the long term memory store. Short term store or working memory is used primarily to maintain attention and concentration. Sensory store is a large repository of crude data and it cannot be used to improve memory.







TIP 1
Understand the items you are trying to memorize. Understanding the stuff automatically create meaningful connections (Automatic backlinks Smile). These connections can help us to retrieve stuff.
TIP 2
Organize stuff into categories before memorizing. Most common cause for memory failure is retrieval failure or we forget the retrieval cues. By categorizing stuff before memorizing it will be easier for us to get retrieval cues.

TIP 3
If you cannot remember what you have memorize. Then try to go mentally to the place you have memorize that fact. For an example if you want to remember a friends name in your high school then go mentally to your high school or try to remember buildings, teachers, events you have attended in your high school then you will remember his/her name.
These tips are more explained in the following post
1. How memory works - What are memory stores and how to improve our memory






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